SSDN Group

Baba jewellery, the flagship company of the SSDN Group, is one of the leading artificial jewellery manufacturing company in the organized retail sector in India. Headquartered in Chennai, Tamilnadu

The company business includes the manufacture, retail and export of jewellery. we are world’s 1st brand for providing home service. Baba Jewellery is today synonymous with a range of artificial jewellery and gold platted jewellery with lifetime guarantee.



CMD Message

Today, many people measure their business success by turnover and margins. Personally, I believe Baba jewellery' major achievement is the trust we have earned of millions of people across the length and breadth of India. Product innovation, a deep focus on quality and an undying attention to customer needs continue to be the cornerstones of our success in jewellery retailing.

We need to bring a spirit of excellence and perfection to whatever work we do. Our excellence at our work is reflected in the quality of our products and services, and helps us delight our customers.

We have always believed in fair and transparent business. We believe that the customer should be understood so well that we know his needs much before he understands them himself. We believe that an enlightened customer is the best customer. We must deepen our relationship with our customers, understand and anticipate their needs at every step, and create solutions that meet and exceed their expectations.

Mission

To give customer much more than what he wants and asks for, in jewellery retailing, in all the key areas of quality, value for money, transparency and customer service, through innovative means and tools, which in turn will make BABA Jewellery the most trusted jewellery and best home shopping brand globally.

Vision

To be a premium conglomerate with a clear business focus at each business level. BABA jewellery is a promise to every customer; a promise of fulfilling the customer’s needs to their extreme satisfaction and serving only the best in the market.